Crossing Broad
This is brilliant marketing on the day of the Super Bowl parade, which also happens to be Valentine’s Day:
#lovehurts pic.twitter.com/sD88hN2KkJ
— Juli Entwistle (@Juliegen613) February 14, 2025
You see the Jordan silhouette in the second photo. Jalen Hurts wears Jordans and is endorsed by Nike. Now you’ve got a million Eagles fans all taking pictures in front of this with Nike branding in the background. Genius stuff. It’s why these marketing gurus get paid the big bucks and get to work from home.
This is actually a continuation of the theme from the Super Bowl commercial. You probably saw this after the victory:
Hate that he’s a champion?
Jordan Brand celebrates @JalenHurts’ first Super Bowl victory https://t.co/fONnsgr6dG pic.twitter.com/lpvY3qFkW5
— Nice Kicks (@nicekicks) February 10, 2025
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