In the world of NFL fandom, few teams spark as much passion—and overreaction—as the Dallas Cowboys. Every time a superstar player hits the trade block or becomes a free agent, one familiar narrative resurfaces: The Cowboys should go get him.
Whether it’s a disgruntled wide receiver, a Pro Bowl pass rusher, or a former MVP quarterback, the Cowboys are almost always mentioned—often loudly—by fans and media alike.
But why is this the case?
Why do Cowboys fans and the national media constantly push the idea that Dallas should pursue every big name on the market?
The answer lies in a blend of history, frustration, and the unique pressure that comes with being “America’s Team.”
The Cowboys haven’t won a Super Bowl since 1995, yet they remain one of the most valuable and visible franchises in all of sports.
That contrast, a global spotlight without postseason success, creates an emotional vacuum that fans and talking heads try to fill every offseason.
When a superstar becomes available, Cowboys Nation sees a fix. A solution. A shortcut to the Lombardi Trophy.
Media outlets mentioning Dallas generate clicks, views, and endless debate segments.
Linking the Cowboys to top-tier talent is media gold.
In just the past few seasons, Cowboys fans and national pundits have floated the idea of Dallas signing or trading for players like:
I’ve been campaigning for the #Cowboys to go get Jaire Alexander all off-season once Green Bay made their mind up on him.
GO GET HIM NOW! pic.twitter.com/1Wq0QOwLhx
— Attack! on Cowboys ✭ (@AttackOnCowboys) June 9, 2025
Even when players don’t fit the team’s scheme, budget, or culture, the appeal of a “big splash” is just too intoxicating.
The Cowboys’ global relevance creates an unrealistic set of expectations that the front office rarely buys into, fueling a never-ending cycle of fan frustration.
While Jerry Jones is often credited with loving stars, Executive VP Stephen Jones has taken a much more cautious approach.
In recent years, he’s prioritized draft picks, financial discipline, and internal development over headline-grabbing moves.
This is part of why the Cowboys rarely land the superstars that fans covet.
Instead of chasing the latest blockbuster deal, the front office has opted to extend key players like Dak Prescott and CeeDee Lamb and focus on in-house depth.
Still, the hype machine never stops.
Mainstream outlets like ESPN, FS1, and the NFL Network feed this beast,...